Must haves for an online shopping portal
Main purpose of the online shopping
portals is to make the online purchase. Therefore, the e-commerce websites have
been designed in a way that they guide the visitors to achieve the task of
making an online purchase. There is difference between a website that has been
created for ecommerce and the one that has been developed for other purposes.
No doubt every website needs to be attractive and organized but there are
several conceptual differences in the website design of an online shopping portal than that of a website. Looking at the top
ranked online shoppingportals, we
can easily locate these differences.
Usual requirement of a good online
shopping portal includes, user friendly navigation, pleasant experience to the
visitors, and exact trustworthy information related to the website. Almost all
the websites need all of this. So one might think that what is that actually
differentiating about the online shopping portals.
· First criteria is to lead the customers to the exact
place with just one click. At times, the web designers think that if they will
take the customer to the required page in a round manner, it will expose more
things about the site to them. In fact this is a wrong approach. Rather than
learning more about the website, possibilities are that the customers will be
annoyed and will move out the site.
·
Give a huge range of products and services choices to
the customers well paired with the detailed description and the price tags. There
are websites that keep the prices hidden until the user reaches the transaction
page. This is again a wrong approach of an e-commerce web design. It is because
this makes the visitors feel insecure about the practices of the portal.
·
Be open and clear about your products and its price
ranges. A genuine customer or someone who will be willing to buy will actually
go through the range of products and services and then will make the final
decision.
· In case you are amusing the customers with an online
offer then do not exaggerate it. No doubt it is always good to offer profitable
opportunities to the customers in order to add to the sales and god word of mouth.
It should be done in a well-balanced manner or otherwise customers will doubt
the quality of the product.
It will help you in knowing how these portals are working and what design strategies they are following. Spending sometime online will educate you about dos and don’ts of an online portal. It will be very right to say that online shopping has made lives easier indeed.www.allyouwant.pk is one such online shopping portal for you.
About the Author:
I am a professional content writer. Now my article is on All You Want which is PAK about Online Shopping Portal In Pakistan. They are dealing in many renowned brands. Take your business to the next level with Online Shopping In Pakistan
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